{"id":177,"date":"2016-07-22T12:05:13","date_gmt":"2016-07-22T09:05:13","guid":{"rendered":"http:\/\/www.visualexpert.co\/blog\/?p=177"},"modified":"2016-07-22T14:23:50","modified_gmt":"2016-07-22T11:23:50","slug":"failproof-way-brand-high-tech-business","status":"publish","type":"post","link":"https:\/\/www.visualexpert.co\/blog\/failproof-way-brand-high-tech-business\/","title":{"rendered":"Failproof Way Branding Your High Tech Business"},"content":{"rendered":"

Are you thinking of founding a tech Startup ? <\/strong>Or maybe even you already own some kind of Tech enterprise? At one point you might come across the need of branding your business. I mean getting a logo, choosing brand colors, fonts etc. and all the other necessary stuff.<\/p>\n

The fact is that especially for young companies who have particulary high burn rates or who still have to find the perfect venture capital provider, branding might be a pretty big investment to make. Investment, that cannot be recovered, if things go really wrong.<\/p>\n

Consequently some of the startups do the job of branding themselves. Needless to say – often the end result is not something that appeals to target audience. Or even worse – communicates the opposite values that comapny stands for.<\/p>\n

Although I highly recommend having a professional expertise hired as soon as you can afford it, here are some failproof tips anyone can use to do the initial branding job.<\/p>\n

This article is inspired by my Instagram post<\/a> of the same topic. This post proved to be pretty liked<\/em>.<\/p>\n

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COLOR COMBO ———————————————- Here is an idea choosing branding colors for your hi-tech and smart tech business. \ud83d\udcbb \ud83d\udcf1\ud83d\udce1 The best colors to represent #science and #tech brands are white and light grey. Use them as the primary and secondary colors. To add an extra flare or personality, choose a different accent color that best fits your target audience or product characteristics. \ud83d\udc8a\ud83d\udcf2 ———————————- If you enjoy this tip, check out others on my #instagram profile @visualexpert #smallbusiness #businesstips #visualtips #visualexpert #VisualContent #VisualMarketing #VisualMarketingStrategy #VisualSocialMedia #branding #BrandingTips #digitalmarketing #dailydesigntips #smm #MarketingTips #SmBizTips #SmallBusinessOwner #entrepreneur #solopreneur #design #graphics #communication #technology #laptop #hightech #colors<\/a><\/p>\n

A video posted by Tips on Visual content (@visualexpert) on